Video advertising trends are a big deal in every industry. In fact, 50% of marketers are adding YouTube and Facebook channels for video distribution in the coming year. As an essential part of content marketing, video can attract attention and drive traffic to your site. Here are the advertising trends you need to …
When you drive traffic to your website, you need to have a goal in mind: To get them to do something. Whether it be to read your blog content, purchase from your online shop, or subscribe to your newsletter, the key to running a successful website is convincing people …
Sending out cold emails could be a powerful way to generate a lot of buzz about a business. While this old-school technique has somewhat of a bad reputation, it can be incredibly effective when the approach is tailored to address the needs of the specific business. What would it …
GIFs can send you into uncontrollable fits of giggles with every rotation. But jokes apart, mainstream marketers are now using GIFs to boost email opening rate. You can increase the CTR and conversion rate by using GIFs in email marketing. Once you have learnt how to create a GIF, …
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